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Chemical plant distillation columns and process towers at dusk

HOME / SOLUTIONS / CHEMICALS

⸺ CHEMICALS

Market Research for India's Chemicals and Specialty Materials Companies

Chemical products in India are bought through distributors, applicators, specifiers and farmers, each deciding on different grounds, all within safety and compliance obligations. BPMBC understands who decides, what they compare and where demand is moving.

17+

YEARS CONDUCTING CSS RESEARCH

35+

INDUSTRIES RESEARCHED

90%

CLIENTS RETURN FOR ANNUAL SURVEYS

Pan-India

MULTISITE RESEARCH CAPABILITY

⸺ THE QUESTIONS

What decision-makers need to know

How large is demand for your product, by application and region?

Who influences the purchase decision?

How do buyers see your product, service and pricing against competitors?

Where is demand growing?

OUR RESEARCH AUDIENCE

Who we talk to

→ Plant and operations heads

→ Maintenance and reliability teams

→ Purchase managers

→ Consultants and EPC contractors

→ Dealers

⸺ SECTOR EXPERIENCE

From fertilisers to speciality chemicals: some prominent research conducted by BPMBC

This is only a sample of our work. Over the years we have researched a long list of products and sectors, and yours may well be among them. Call us to find out.

⸺ HOW BPMBC HELPS

Chemicals market research built for you

Four ways our chemicals market research helps chemical companies decide with evidence.

Market Sizing & Demand Intelligence

Estimate demand by application and region, and identify where it is growing.

ESG & Circular Economy

Understand stakeholder expectations on sustainability, responsible use and circular practices.

Customer & Channel Intelligence

Understand who influences purchase across distributors and applicators and how they rate your product, service and pricing against competitors.

Safety Culture Survey

Assess how safety practices and attitudes are lived across plant and EHS teams.

​Brief & Scope

Define the decision the research must support, the product scope and the stakeholder groups to hear from.

​Research Design

Design role-specific questionnaires and discussion guides for each stakeholder group.

A Structured 5-Step Methodology

01

​Every survey is custom-designed for your industry, stakeholder profile, and strategic objectives.

Interviews and surveys with buyers, influencers, channel partners and users across India.

​Field Research

⸺ OUR APPROACH

05

​Analysis

Analyse the evidence by segment, region and stakeholder group, and compare against competitors.

04

​Insights & Road Map

Clear findings and recommendations your team can act on, presented to your leadership.

03

02

WHO WE TALK TO

The people who shape chemical purchase decisions

Distributors and dealers

Applicators and contractors

Specifiers and architects

Farmers and agri-retailers

Plant and EHS teams

Case Study

Safety Culture Survey for a Chemical Manufacturer

The challenge

A chemical manufacturer wanted an honest, evidence-based picture of how safety is practised and perceived on the plant floor, beyond compliance reports.

Our approach

A confidential safety culture survey of plant employees and supervisors, covering leadership commitment, procedures, reporting and behaviours.

What the client received

A structured assessment of safety culture strengths and gaps, with priorities for action.

Client details withheld under confidentiality.

Industrial photography of workers standing on a refinery platform at sunset. The scene captures a vast network of pipelines, storage tanks, and towers under warm, dramatic lighting.

Also for your organisation

Supplier & Partner Satisfaction

Understand how suppliers and channel partners experience working with you.

Workforce Engagement

Hear what your people on the plant floor and in the office really think.

How your workforce experiences safety, from leadership commitment to reporting.

Discuss Your Chemicals Research Brief

Tell us who you need to understand and what decisions the research must support.

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